HOME STUDY: IDA EDITH
In an almost century-old townhouse in Frederiksberg, period proportions, preserved patina, and contemporary form converge. This is the home of Ida Edith Bruun, Head of Creative & Marketing, a space shaped by subtle contrasts and intuitive curation. It was in this setting, where architectural history and modern design naturally coexist, that LAYERED stepped in to stage the latest additions to Swedish Homage: an encounter between the collection’s modernist textile heritage and a lived-in Danish interior.
“I always start with the atmosphere I want to create and how I want a room to feel rather than how it should look.”
Tell us about the house. What made you fall in love with it?
We bought our almost 100-year-old townhouse in Frederiksberg in 2023. It had been in the same family for three generations, and I immediately fell in love with its history and character. I have always been drawn to old buildings and the soul they carry. We’ve been renovating it ever since, combining its original charm with a more contemporary aesthetic.
Which architectural details do you love the most about your home?
I love the proportions, natural light and little imperfections that come with an old house. I’m especially drawn to the contrast between historical architecture and contemporary design. My style is probably a mix of French elegance and Scandinavian simplicity.
Which objects in your home carry the most special story?
I don’t have a home filled with family photographs or lots of personal decorations, so I think some people might find it a little impersonal. But to me, it’s quite the opposite. Almost every object in our home holds a special memory, often from our travels. A chair we bought in New York, just a day after we got engaged, or a little bowl we found at a flea market in Italy while searching for our wedding venue. Our home is filled with these small, hidden memories and stories that perhaps only we know. And to me, that’s what makes it so personal.
What is the very first thing you consider when trying to establish the mood of a room?
The atmosphere I want to create. I always start with how I want a room to feel rather than how it should look. Colour, natural light and materials are incredibly important to me. I love creating harmony but always with something a little unexpected.
Where do you find inspiration when decorating or collecting objects for your home?
Mostly through hotels. I love French and Italian interiors and their effortless mix of old and new. I rarely follow trends and prefer collecting pieces over time. I’m also incredibly picky when it comes to interiors, so finding the right piece can take me forever (if you asked my husband). I never buy something just as a temporary solution. We actually lived without a bathroom mirror for two years before I found the perfect one, and almost three years after moving in, we still haven’t found a ceiling lamp for our living room. I believe the most interesting homes are the ones that evolve naturally over time, and I’m never in a rush to finish ours.
What does “layering” mean to you – in your home and in your personal style?
For me, layering is about mixing textures, colours, materials and different periods to create depth and personality. I love combining vintage finds with contemporary design and balancing simplicity with something more expressive. I think the same applies to my personal style – timeless pieces mixed with something unexpected.






